Social media is on a roll when it comes to digital marketing. From clothing, home items, toys to now sacrificial animals, Facebook has become one of the most famous social media networking sites in Pakistan. Today, even ‘Bakras’ are marketed online to facilitate customers.
Websites like bakramandi.com.pk are setup to help you get the best animal for sacrifice, be it Eid, Sadaqa or Aqeeqa. These online Bakra Mandi sites help you find your favorite Bakras at affordable prices from the comfort of your home. No longer do you need to visit the crowded cattle markets and roam from one stall to another. You can check a variety of Bakras from the website. The cattle sellers can also take advantage of Facebook which has become a primary marketing tool for advertisement.
The online advertisements show complete details such as Age: Two Teeth, Weight 38-40 KG, Price Rs 30,000 redirecting to online cattle market websites.
A search on the internet search engine Google gives several results for ‘Bakra Mandi (cattle market) in Pakistan’. This shows that there is good competition amongst different websites in the cyber world and that they are income generating sources online for those searching for business development opportunities.
Searching queries such as “Bakra Mandi in Pakistan,” pops up different online Bakra Mandi sites competing against each other to catch more sales. The cattle market officials who are in the market for the last four to five years share that their business of selling “Bakras” booms during the Islamic month of Zil Hujja. During this month, due to the arrival of Eid, they successfully grab orders for almost 2000 goats and 700 cows. The cattle marketers approach different sacrificial animal sellers to bring them customers through social media and website.
Comprehensive reviews with images of cows and Bakras are shared for evaluation to help finalize the sale. This clearly shows that there is potential of selling cattle be it Bakras or cows online through Google search engine and social media through website, Facebook and Instagram social networking sites.
Online marketing is definitely shaping up businesses in Pakistan. It is not only helping boost the Pakistan economy but also creating a unique opportunity for business investors and marketers to step into new marketing domains. At the same time, the online cattle markets such as Bakra Mandi are making it easy for people to shop for their favorite sacrificial animal without going through any hassle.